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Option agreements for land in Longton

We offer an option agreement on land across Staffordshire, including sites around Longton, Stoke-on-Trent and Newcastle-under-Lyme.

Options are the usual way to bring larger sites forward. They let us invest in planning while you keep ownership and the use of your land.

  • Figures explained, so you can check them
  • Independent advice encouraged
  • We fund the planning work

Get an offer for land in Longton

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Free and no obligation. We're the buyer, so there's no commission.

Where Longton sits

Our appraisals for Longton start with the ST3 postcode district and the OS grid square SJ94, then widen out to Stoke-on-Trent, Newcastle-under-Lyme and Kidsgrove, all within about 8 miles.

TownLongton
CountyStaffordshire
CountryEngland
Postcode districtST3
OS grid squareSJ94
Nearest towns we coverStoke-on-Trent (3 mi), Newcastle-under-Lyme (4 mi), Kidsgrove (8 mi)
Distance from Stoke-on-TrentAbout 3 miles south-east
Planning systemNational Planning Policy Framework and local plan
When you're paidOption fee now, price when the option is exercised
Planning costsOurs, sometimes recoverable from the price
Two people in outdoor jackets walking along a hedgerow, one pointing across the field

Who an option agreement works best for

  • Larger fields and blocks on the edge of towns and villages
  • Land being considered in a local plan review
  • Land needing access or infrastructure to be unlocked
  • Sites with technical issues that need time to resolve

Options are the usual way to bring larger sites forward. They let us invest in planning while you keep ownership and the use of your land.

What to check in an option agreement

Purchase price

Often a percentage of market value with permission, less agreed costs.

Minimum price

A floor that protects you if values fall.

Term

How long we have to secure permission and exercise the option.

Deductions

Which planning and infrastructure costs come off the price before you're paid.

From first call to completion

  1. Tell us about your land

    Send the postcode or address and a rough size.

  2. We check it properly

    Title, planning history, access, flood maps and local policy.

  3. We put an offer in writing

    It shows how we got there. There's no obligation to accept.

  4. The legal work

    Your solicitor and ours handle the contract through to completion.

Planning and legal points for land in Staffordshire

Planning framework

Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.

Section 106 and CIL

Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.

Common problems, and how we handle them

You're worried about the deductions

Ask for a clear list and a cap on what can be deducted. We'll explain each one.

You'd like your advisers' costs covered

Many option agreements include a contribution to the landowner's legal and agent costs. We'll tell you if ours does.

Useful to send us

  • Your title number, if you know it
  • Any planning applications or letters
  • Details of any tenants or grazing agreements
  • How soon you'd ideally like to sell

Questions from landowners near Longton

What is an option agreement?

A contract that gives the buyer the right to buy your land within a set period, usually after planning permission is granted. You receive an option fee now and the purchase price if the option is exercised.

Do I keep the option fee if you don't buy?

Normally, yes. The terms are set out in the agreement.

How is the price set?

Usually as a percentage of the land's market value once permission is granted, minus agreed costs, with a minimum price. The percentage and deductions are negotiated.

How do I get an offer for land in Longton?

Use the form on this page or call 0800 088 6248. Tell us the postcode, the rough size and anything you know about planning, and we'll come back to you.

Get a straight answer about your land

Send the postcode and a rough size. We'll check the title and planning position and come back to you.