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Sell brownfield land in Longton

Thinking about whether to sell brownfield land in Longton? A free appraisal tells you what we'd pay and how we got there, with no obligation to go further.

Brownfield land, or previously developed land, is land that has had a permanent building or structure on it, together with its surrounding hardstanding. National policy in both England and Wales encourages reusing suitable brownfield land for homes.

  • Free appraisal and written offer
  • No commission: we're the buyer
  • Figures explained, so you can check them

Selling land near Longton?

We'll check the title and planning, then call you.

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Free and no obligation. We're the buyer, so there's no commission.

Longton at a glance

The land we're most interested in near Longton sits on the edge of the built-up area or in the villages towards Stoke-on-Trent (3 miles) and Newcastle-under-Lyme (4 miles).

Farmland, Cannock Chase National Landscape and part of the Peak District, with green belt in the south near the West Midlands and around Stoke-on-Trent.

TownLongton
CountyStaffordshire
CountryEngland
Postcode districtST3
OS grid squareSJ94
Nearest towns we coverStoke-on-Trent (3 mi), Newcastle-under-Lyme (4 mi), Kidsgrove (8 mi)
Distance from Stoke-on-TrentAbout 3 miles south-east
Planning systemNational Planning Policy Framework and local plan
Ways to sellOutright, subject to planning, option or joint venture
Cleared former industrial site with cracked concrete and weeds beside terraced houses

Land we're keen to see around Longton

  • Former workshops, depots and yards
  • Sites on the council's brownfield land register
  • Redundant commercial buildings in residential areas
  • Sites next to canals, railways or town centres

We buy cleared sites, derelict buildings and yards, and price in the clean-up so you don't have to deal with it first.

How we arrive at a figure for land in Staffordshire

Contamination

Investigation and remediation costs come straight off the land value.

Brownfield register

Inclusion on the council's brownfield land register can support permission in principle.

Existing use value

If the site has a viable current use, that sets the floor for an offer.

Flood risk

Many brownfield sites are near rivers and canals, so flood risk is checked early.

What happens next

  1. Tell us about your land

    Send the postcode or address and a rough size.

  2. We do the homework

    We read the title and planning record and check flood risk and access.

  3. We put an offer in writing

    It shows how we got there. There's no obligation to accept.

  4. The legal work

    Your solicitor and ours handle the contract through to completion.

Rules that apply in England

Planning framework

Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.

Section 106 and CIL

Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.

Brownfield first

National policy gives substantial weight to reusing suitable brownfield land for homes. Councils keep brownfield land registers, and some sites can gain permission in principle.

Common problems, and how we handle them

You're worried about contamination liability

Contracts can deal with who takes responsibility for contamination. Take advice from your solicitor on the wording.

A previous buyer pulled out after surveys

We'd like to see any reports. Problems can often be priced rather than walked away from.

Useful to send us

  • The address or postcode
  • A rough size, in acres or hectares
  • Your title number, if you know it
  • Photos of the land and its access

Your questions answered

Is it easier to get planning on brownfield land?

National policy in England and Wales gives weight to reusing suitable brownfield land, so the starting point is often positive. Each site is still judged on its merits.

Will you buy a site with tenants?

Yes. We look at the leases and how and when vacant possession can be achieved.

Do I need a contamination report before selling?

No, though any reports you have will help us price more accurately.

Can you visit land near Longton?

Yes. Once we've looked at the title and planning position, we arrange a site visit if the land looks suitable. Send the address or postcode to start.

Get a straight answer about your land

A free appraisal tells you what we'd pay and why.