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Sell land for affordable homes in Longton

Selling land for affordable housing near Longton doesn't have to start with an agent and a marketing campaign. You can talk to a buyer first and still take independent advice before you decide.

A rural exception site is a small site on the edge of a village, where housing would not normally be allowed, that can be granted permission for affordable homes to meet a local need. Land sold for this purpose usually achieves more than farmland value, though less than open-market housing land.

  • Figures explained, so you can check them
  • No pressure to decide
  • Independent advice encouraged

Get an offer for land in Longton

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Longton at a glance

Longton (ST3) sits in OS grid square SJ94, about 3 miles south-east of Stoke-on-Trent. Sites between here and Stoke-on-Trent or Kidsgrove are just as much of interest to us.

TownLongton
CountyStaffordshire
CountryEngland
Postcode districtST3
OS grid squareSJ94
Nearest towns we coverStoke-on-Trent (3 mi), Newcastle-under-Lyme (4 mi), Kidsgrove (8 mi)
Distance from Stoke-on-TrentAbout 3 miles south-east
Planning systemNational Planning Policy Framework and local plan
Ways to sellOutright, subject to planning, option or joint venture
Small group of new brick homes with slate roofs on the edge of a village

What makes land for affordable housing near Longton worth an offer

  • Villages with evidence of local housing need
  • Land suitable for a handful of homes up to a small scheme
  • Parish councils open to a community-led scheme
  • Sites where a small share of market homes could help viability, where policy allows it

Affordable and social housing is part of the land-to-homes work we're setting out to do. If you own land on the edge of a village and want it to house local people, a rural exception scheme may be the right route.

How we arrive at a figure for land in Staffordshire

Housing need

A local housing needs survey usually has to show demand for the homes.

Scheme size

Exception sites are usually small and proportionate to the village.

Access and services

Costs of roads and drainage come out of a smaller budget than market housing.

Long-term control

Legal agreements keep the homes affordable, often with local occupancy rules.

How a sale works

  1. Tell us about your land

    Send the postcode or address and a rough size.

  2. We do the homework

    We read the title and planning record and check flood risk and access.

  3. We put an offer in writing

    It shows how we got there. There's no obligation to accept.

  4. Solicitors complete the sale

    Exchange and complete, or exchange now and complete when planning is granted.

Rules that apply in England

Planning framework

Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.

Section 106 and CIL

Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.

Rural exception sites

The National Planning Policy Framework supports small rural exception sites for affordable homes that meet a local need.

Awkward details we deal with

You're worried about the price

Exception site land sells for less than market housing land by design. We'll show you the basis so you can compare it with farmland value.

You're a charity or trust

Charity trustees usually need advice from a designated adviser before disposing of land. We'll work with your adviser.

Useful to send us

  • A plan, or a screenshot from an online map
  • Your title number, if you know it
  • Any planning applications or letters
  • Details of any tenants or grazing agreements

Questions from landowners near Longton

What is a rural exception site?

It is a small site, usually next to a village, where planning permission can be granted for affordable homes as an exception to normal policy, to meet a proven local need.

Can some homes be sold on the open market?

Some councils allow a small number of market homes to make a scheme viable. It depends on local policy.

Do you plan affordable housing?

Yes. Affordable and social housing is part of the land-to-homes work the S&K Group is setting out to do, and we can talk through how a scheme on your land might work.

Can you visit land near Longton?

Yes. Once we've looked at the title and planning position, we arrange a site visit if the land looks suitable. Send the address or postcode to start.

Ready to talk about your land in Longton?

Call 0800 088 6248 or send the details. There's no obligation.