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Sell land for affordable homes in Croydon

For owners of land for affordable housing in and around Croydon, we offer four ways to sell, from a clean outright purchase to deals that pay more once planning is granted.

A rural exception site is a small site on the edge of a village, where housing would not normally be allowed, that can be granted permission for affordable homes to meet a local need. Land sold for this purpose usually achieves more than farmland value, though less than open-market housing land.

  • Free appraisal and written offer
  • No pressure to decide
  • Independent advice encouraged

Selling land near Croydon?

Free, no-obligation appraisal.

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Free and no obligation. We're the buyer, so there's no commission.

Land around Croydon

From Croydon, it's 1 mile to South Croydon and 3 miles to Wallington. We buy land across that whole stretch of Greater London, not only within the town.

Land is scarce and mostly brownfield. The outer boroughs contain Metropolitan Green Belt and metropolitan open land, both closely protected.

TownCroydon
CountyGreater London
CountryEngland
Postcode districtCR0
OS grid squareTQ36
Nearest towns we coverSouth Croydon (1 mi), Wallington (3 mi), Carshalton (3 mi)
Distance from central LondonAbout 9 miles south
Planning systemNational Planning Policy Framework and local plan
Ways to sellOutright, subject to planning, option or joint venture
Small group of new brick homes with slate roofs on the edge of a village

Is your land near Croydon a good fit?

  • Small fields or paddocks adjoining a village
  • Villages with evidence of local housing need
  • Sites with safe access and walking routes to village facilities
  • Parish councils open to a community-led scheme

Exception sites work differently from normal housing land. The price is lower than open-market development land but well above agricultural value, and the homes stay affordable for the community.

The things that move our offer

Local policy

Each council sets its own rules for exception sites, including whether any market homes are allowed.

Housing need

A local housing needs survey usually has to show demand for the homes.

Land price norms

Exception site land is typically priced well above farmland but below open-market housing land.

Long-term control

Legal agreements keep the homes affordable, often with local occupancy rules.

From first call to completion

  1. Send us the address

    A postcode, a plan or a what3words location is enough to start.

  2. We do the homework

    We read the title and planning record and check flood risk and access.

  3. We put an offer in writing

    It shows how we got there. There's no obligation to accept.

  4. Solicitors complete the sale

    Exchange and complete, or exchange now and complete when planning is granted.

Rules that apply in England

Planning framework

Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.

Section 106 and CIL

Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.

Rural exception sites

The National Planning Policy Framework supports small rural exception sites for affordable homes that meet a local need.

Common problems, and how we handle them

You're worried about the price

Exception site land sells for less than market housing land by design. We'll show you the basis so you can compare it with farmland value.

The village has no recent housing survey

Need can be evidenced through a new survey with the parish council and the council's housing team.

Useful to send us

  • A plan, or a screenshot from an online map
  • Any planning applications or letters
  • Details of any tenants or grazing agreements
  • Photos of the land and its access

What people ask us about land for affordable housing

What is a rural exception site?

It is a small site, usually next to a village, where planning permission can be granted for affordable homes as an exception to normal policy, to meet a proven local need.

Will I get open-market land value?

No. Exception sites are priced below open-market housing land because the homes must stay affordable. The price is still usually well above agricultural value.

Can some homes be sold on the open market?

Some councils allow a small number of market homes to make a scheme viable. It depends on local policy.

Can you visit land near Croydon?

Yes. Once we've looked at the title and planning position, we arrange a site visit if the land looks suitable. Send the address or postcode to start.

Ready to talk about your land in Croydon?

Call 0800 088 6248 or send the details. There's no obligation.