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Sell land for affordable homes in Reading

If you want to sell land for affordable homes in Reading, you can deal with the buyer directly. We look at the land, explain what it's worth and why, and leave the decision with you.

Many landowners like the idea of land helping local families. We explain how exception sites work, what the price is based on and how local need is shown.

  • Free appraisal and written offer
  • No commission: we're the buyer
  • Figures explained, so you can check them

Get an offer for land in Reading

We'll check the title and planning, then call you.

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Free and no obligation. We're the buyer, so there's no commission.

Land around Reading

The land we're most interested in near Reading sits on the edge of the built-up area or in the villages towards Lower Earley (3 miles) and Wokingham (7 miles).

The Thames valley towns are under steady pressure for new homes. Much of east Berkshire is Metropolitan Green Belt, and the west takes in part of the North Wessex Downs National Landscape.

TownReading
CountyBerkshire
CountryEngland
Postcode districtRG1
OS grid squareSU77
Nearest towns we coverLower Earley (3 mi), Wokingham (7 mi), Crowthorne (10 mi)
Planning systemNational Planning Policy Framework and local plan
Ways to sellOutright, subject to planning, option or joint venture
Small group of new brick homes with slate roofs on the edge of a village

Land we're keen to see around Reading

  • Villages with evidence of local housing need
  • Sites with safe access and walking routes to village facilities
  • Parish councils open to a community-led scheme
  • Sites where a small share of market homes could help viability, where policy allows it

Many landowners like the idea of land helping local families. We explain how exception sites work, what the price is based on and how local need is shown.

How we arrive at a figure for land in Berkshire

Local policy

Each council sets its own rules for exception sites, including whether any market homes are allowed.

Land price norms

Exception site land is typically priced well above farmland but below open-market housing land.

Access and services

Costs of roads and drainage come out of a smaller budget than market housing.

Long-term control

Legal agreements keep the homes affordable, often with local occupancy rules.

What happens next

  1. Send us the address

    A postcode, a plan or a what3words location is enough to start.

  2. We do the homework

    We read the title and planning record and check flood risk and access.

  3. You get a written offer

    With the main figures behind it, so your adviser can check it.

  4. The legal work

    Your solicitor and ours handle the contract through to completion.

What England's rules mean for your land

Planning framework

Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.

Section 106 and CIL

Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.

Rural exception sites

The National Planning Policy Framework supports small rural exception sites for affordable homes that meet a local need.

Awkward details we deal with

You're worried about the price

Exception site land sells for less than market housing land by design. We'll show you the basis so you can compare it with farmland value.

The village has no recent housing survey

Need can be evidenced through a new survey with the parish council and the council's housing team.

Useful to send us

  • A rough size, in acres or hectares
  • Your title number, if you know it
  • Photos of the land and its access
  • How soon you'd ideally like to sell

Your questions answered

What is a rural exception site?

It is a small site, usually next to a village, where planning permission can be granted for affordable homes as an exception to normal policy, to meet a proven local need.

Who lives in the homes?

Usually people with a local connection who can't afford market housing, chosen under rules set in a legal agreement.

Do you plan affordable housing?

Yes. Affordable and social housing is part of the land-to-homes work the S&K Group is setting out to do, and we can talk through how a scheme on your land might work.

Do you cover the villages around Reading?

Yes. Villages between Reading, Lower Earley and Wokingham often have the kind of edge-of-settlement land we're looking for.

Get a straight answer about your land

A free appraisal tells you what we'd pay and why.