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Option agreements for land in Hereford

For owners in Hereford and the HR1 area, an option agreement is worth understanding before you talk to any buyer, including us.

If your land could be allocated in a future local plan, an option keeps it moving towards development without you funding the work.

  • Free appraisal and written offer
  • No commission: we're the buyer
  • Figures explained, so you can check them

Selling land near Hereford?

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Free and no obligation. We're the buyer, so there's no commission.

Land around Hereford

The land we're most interested in near Hereford sits on the edge of the built-up area or in the villages towards Ross-on-Wye (12 miles) and Leominster (12 miles).

Deeply rural, with orchards, pasture and the Wye Valley National Landscape. Growth is concentrated on Hereford and the market towns.

TownHereford
CountyHerefordshire
CountryEngland
Postcode districtHR1
OS grid squareSO54
Nearest towns we coverRoss-on-Wye (12 mi), Leominster (12 mi), Monmouth (17 mi)
Planning systemNational Planning Policy Framework and local plan
When you're paidOption fee now, price when the option is exercised
Planning costsOurs, sometimes recoverable from the price
Two people in outdoor jackets walking along a hedgerow, one pointing across the field

Is an option agreement right for your land?

  • Larger fields and blocks on the edge of towns and villages
  • Land being considered in a local plan review
  • Owners happy to wait several years for a higher price
  • Owners who want to keep farming until development

If your land could be allocated in a future local plan, an option keeps it moving towards development without you funding the work.

How the money works

Purchase price

Often a percentage of market value with permission, less agreed costs.

Term

How long we have to secure permission and exercise the option.

Deductions

Which planning and infrastructure costs come off the price before you're paid.

Your obligations

Agreements set what you can and can't do with the land in the meantime.

From first call to completion

  1. Tell us about your land

    Send the postcode or address and a rough size.

  2. We check it properly

    Title, planning history, access, flood maps and local policy.

  3. You get a written offer

    With the main figures behind it, so your adviser can check it.

  4. The legal work

    Your solicitor and ours handle the contract through to completion.

Rules that apply in England

Planning framework

Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.

Section 106 and CIL

Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.

When the land isn't straightforward

You're worried about the deductions

Ask for a clear list and a cap on what can be deducted. We'll explain each one.

You'd like your advisers' costs covered

Many option agreements include a contribution to the landowner's legal and agent costs. We'll tell you if ours does.

Useful to send us

  • Your title number, if you know it
  • Details of any tenants or grazing agreements
  • Photos of the land and its access
  • How soon you'd ideally like to sell

What people ask us about an option agreement

What is an option agreement?

A contract that gives the buyer the right to buy your land within a set period, usually after planning permission is granted. You receive an option fee now and the purchase price if the option is exercised.

Do I keep the option fee if you don't buy?

Normally, yes. The terms are set out in the agreement.

Can I sell to someone else during the option?

Not usually. The option binds the land, and it's normally registered against your title.

Do you cover the villages around Hereford?

Yes. Villages between Hereford, Ross-on-Wye and Leominster often have the kind of edge-of-settlement land we're looking for.

Find out what we'd pay for your land near Hereford

A free appraisal tells you what we'd pay and why.