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Option agreements for land in Winchester

We offer an option agreement on land across Hampshire, including sites around Winchester, Eastleigh and Southampton.

An option agreement gives a buyer the right, but not the obligation, to buy land within a set period, usually once planning permission is obtained. The landowner receives an option fee up front and, if the option is exercised, a price normally based on market value with permission, less agreed deductions.

  • Free appraisal and written offer
  • No commission: we're the buyer
  • We fund the planning work

Selling land near Winchester?

We'll check the title and planning, then call you.

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Free and no obligation. We're the buyer, so there's no commission.

Land around Winchester

Winchester (SO23) sits in OS grid square SU42, about 12 miles north of Southampton. Sites between here and Eastleigh or Totton are just as much of interest to us.

Home to the New Forest and part of the South Downs National Park, with growth around Southampton, Portsmouth, Basingstoke and the market towns.

TownWinchester
CountyHampshire
CountryEngland
Postcode districtSO23
OS grid squareSU42
Nearest towns we coverEastleigh (7 mi), Southampton (12 mi), Totton (13 mi)
Distance from SouthamptonAbout 12 miles north
Planning systemNational Planning Policy Framework and local plan
When you're paidOption fee now, price when the option is exercised
Planning costsOurs, sometimes recoverable from the price
Two people in outdoor jackets walking along a hedgerow, one pointing across the field

Is an option agreement right for your land?

  • Larger fields and blocks on the edge of towns and villages
  • Land being considered in a local plan review
  • Owners happy to wait several years for a higher price
  • Land needing access or infrastructure to be unlocked

If your land could be allocated in a future local plan, an option keeps it moving towards development without you funding the work.

How the money works

Option fee

A payment on signing, which you usually keep even if the option isn't exercised.

Purchase price

Often a percentage of market value with permission, less agreed costs.

Term

How long we have to secure permission and exercise the option.

Exercise triggers

What has to happen before we can buy.

What happens next

  1. Tell us about your land

    Send the postcode or address and a rough size.

  2. We do the homework

    We read the title and planning record and check flood risk and access.

  3. You get a written offer

    With the main figures behind it, so your adviser can check it.

  4. Solicitors complete the sale

    Exchange and complete, or exchange now and complete when planning is granted.

Rules that apply in England

Planning framework

Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.

Section 106 and CIL

Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.

When the land isn't straightforward

You're worried about the deductions

Ask for a clear list and a cap on what can be deducted. We'll explain each one.

You'd like your advisers' costs covered

Many option agreements include a contribution to the landowner's legal and agent costs. We'll tell you if ours does.

Useful to send us

  • The address or postcode
  • A plan, or a screenshot from an online map
  • Details of any tenants or grazing agreements
  • How soon you'd ideally like to sell

What people ask us about an option agreement

What is an option agreement?

A contract that gives the buyer the right to buy your land within a set period, usually after planning permission is granted. You receive an option fee now and the purchase price if the option is exercised.

How long do options last?

It varies with the site. Several years is typical for land needing local plan allocation, often with extension rights.

What's the difference between an option and a promotion agreement?

Under an option the buyer has the right to buy the land. Under a promotion agreement a promoter gets permission and then sells the land on the open market, taking a share of the proceeds. We offer options, not promotion agreements.

Can you visit land near Winchester?

Yes. Once we've looked at the title and planning position, we arrange a site visit if the land looks suitable. Send the address or postcode to start.

Get a straight answer about your land

Send the postcode and a rough size. We'll check the title and planning position and come back to you.