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Option agreements for land in Greenford

For owners in Greenford and the UB6 area, an option agreement is worth understanding before you talk to any buyer, including us.

An option agreement gives a buyer the right, but not the obligation, to buy land within a set period, usually once planning permission is obtained. The landowner receives an option fee up front and, if the option is exercised, a price normally based on market value with permission, less agreed deductions.

  • Free appraisal and written offer
  • No commission: we're the buyer
  • No pressure to decide

Selling land near Greenford?

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Free and no obligation. We're the buyer, so there's no commission.

Greenford at a glance

The land we're most interested in near Greenford sits on the edge of the built-up area or in the villages towards Northolt (1 mile) and Southall (2 miles).

TownGreenford
CountyGreater London
CountryEngland
Postcode districtUB6
OS grid squareTQ18
Nearest towns we coverNortholt (1 mi), Southall (2 mi), Wembley (3 mi)
Distance from central LondonAbout 10 miles west
Planning systemNational Planning Policy Framework and local plan
When you're paidOption fee now, price when the option is exercised
Planning costsOurs, sometimes recoverable from the price
Two people in outdoor jackets walking along a hedgerow, one pointing across the field

Who an option agreement works best for

  • Larger fields and blocks on the edge of towns and villages
  • Owners happy to wait several years for a higher price
  • Holdings where several owners need to work together
  • Sites with technical issues that need time to resolve

An option can capture more of your land's value where it needs a long planning journey, but the details matter. We explain every term before you commit.

What to check in an option agreement

Purchase price

Often a percentage of market value with permission, less agreed costs.

Minimum price

A floor that protects you if values fall.

Term

How long we have to secure permission and exercise the option.

Exercise triggers

What has to happen before we can buy.

From first call to completion

  1. Send us the address

    A postcode, a plan or a what3words location is enough to start.

  2. We do the homework

    We read the title and planning record and check flood risk and access.

  3. We put an offer in writing

    It shows how we got there. There's no obligation to accept.

  4. Solicitors complete the sale

    Exchange and complete, or exchange now and complete when planning is granted.

Rules that apply in England

Planning framework

Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.

Section 106 and CIL

Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.

Awkward details we deal with

You're worried about the deductions

Ask for a clear list and a cap on what can be deducted. We'll explain each one.

You'd like your advisers' costs covered

Many option agreements include a contribution to the landowner's legal and agent costs. We'll tell you if ours does.

Useful to send us

  • Your title number, if you know it
  • Any planning applications or letters
  • Details of any tenants or grazing agreements
  • Photos of the land and its access

Common questions

Do I keep the option fee if you don't buy?

Normally, yes. The terms are set out in the agreement.

Can I sell to someone else during the option?

Not usually. The option binds the land, and it's normally registered against your title.

What's the difference between an option and a promotion agreement?

Under an option the buyer has the right to buy the land. Under a promotion agreement a promoter gets permission and then sells the land on the open market, taking a share of the proceeds. We offer options, not promotion agreements.

Do you cover the villages around Greenford?

Yes. Villages between Greenford, Northolt and Southall often have the kind of edge-of-settlement land we're looking for.

Get a straight answer about your land

A free appraisal tells you what we'd pay and why.