Option agreements for land in Gloucestershire
For landowners in Gloucestershire, an option agreement is one of four ways to sell to us. Here's how it works there.
Options are the usual way to bring larger sites forward. They let us invest in planning while you keep ownership and the use of your land.
- Free appraisal and written offer
- No commission: we're the buyer
- We fund the planning work
Get an offer for land in Gloucestershire
Send the postcode and a rough size.
Option agreements in Gloucestershire at a glance
The Cotswolds National Landscape on the high ground, the Severn vale below, and green belt keeping Gloucester and Cheltenham apart.
| County | Gloucestershire |
|---|---|
| Country | England |
| Towns we cover here | 10 |
| Main town | Gloucester |
| Example postcode districts | BS15, BS16, BS37, GL1, GL5 |
| Planning system | National Planning Policy Framework and local plan |
| When you're paid | Option fee now, price when the option is exercised |
| Timescale | Often several years |

Is an option agreement right for your land?
- Larger fields and blocks on the edge of towns and villages
- Owners happy to wait several years for a higher price
- Holdings where several owners need to work together
- Land needing access or infrastructure to be unlocked
- Owners who want to keep farming until development
Options are the usual way to bring larger sites forward. They let us invest in planning while you keep ownership and the use of your land.
The terms that matter
Option fee
A payment on signing, which you usually keep even if the option isn't exercised.
Minimum price
A floor that protects you if values fall.
Term
How long we have to secure permission and exercise the option.
Exercise triggers
What has to happen before we can buy.
Land an option agreement works for in Gloucestershire
Large strategic sites in Gloucestershire
The usual route: an option fee now and a price based on market value later.
Green belt and grey belt land in Gloucestershire
Common for green belt land promoted through a local plan review.
Land for affordable homes in Gloucestershire
Useful while housing need is evidenced and a scheme is prepared.
Barns and rural buildings in Gloucestershire
Less common for single buildings but can suit whole farmyards.
Building plots in Gloucestershire
Rarely needed for single plots.
Infill plots and gap sites in Gloucestershire
Seldom needed for single infill plots.
From first call to completion
Send us the address
A postcode, a plan or a what3words location is enough to start.
We do the homework
We read the title and planning record and check flood risk and access.
You get a written offer
With the main figures behind it, so your adviser can check it.
The legal work
Your solicitor and ours handle the contract through to completion.
What England's rules mean for your land
Planning framework
Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.
Section 106 and CIL
Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.
Awkward details we deal with
You want to be sure we'll actually pursue planning
Agreements can include obligations to use reasonable endeavours and set milestones.
You'd like your advisers' costs covered
Many option agreements include a contribution to the landowner's legal and agent costs. We'll tell you if ours does.
Useful to send us
- A rough size, in acres or hectares
- A plan, or a screenshot from an online map
- Any planning applications or letters
- How soon you'd ideally like to sell
Questions from landowners in Gloucestershire
How is the price set?
Usually as a percentage of the land's market value once permission is granted, minus agreed costs, with a minimum price. The percentage and deductions are negotiated.
How long do options last?
It varies with the site. Several years is typical for land needing local plan allocation, often with extension rights.
What's the difference between an option and a promotion agreement?
Under an option the buyer has the right to buy the land. Under a promotion agreement a promoter gets permission and then sells the land on the open market, taking a share of the proceeds. We offer options, not promotion agreements.
Do you buy land in Gloucestershire?
Yes. We consider land across Gloucestershire, from Gloucester to the smaller towns and villages. Whether we can make an offer depends on the land itself, and we'll tell you either way.
Option agreements by town in Gloucestershire
Find out what we'd pay for your land in Gloucestershire
Send the postcode and a rough size and we'll come back with a straight answer.