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Option agreements for land in Gloucestershire

For landowners in Gloucestershire, an option agreement is one of four ways to sell to us. Here's how it works there.

Options are the usual way to bring larger sites forward. They let us invest in planning while you keep ownership and the use of your land.

  • Free appraisal and written offer
  • No commission: we're the buyer
  • We fund the planning work

Get an offer for land in Gloucestershire

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Free and no obligation. We're the buyer, so there's no commission.

Option agreements in Gloucestershire at a glance

The Cotswolds National Landscape on the high ground, the Severn vale below, and green belt keeping Gloucester and Cheltenham apart.

CountyGloucestershire
CountryEngland
Towns we cover here10
Main townGloucester
Example postcode districtsBS15, BS16, BS37, GL1, GL5
Planning systemNational Planning Policy Framework and local plan
When you're paidOption fee now, price when the option is exercised
TimescaleOften several years
Two people in outdoor jackets walking along a hedgerow, one pointing across the field

Is an option agreement right for your land?

  • Larger fields and blocks on the edge of towns and villages
  • Owners happy to wait several years for a higher price
  • Holdings where several owners need to work together
  • Land needing access or infrastructure to be unlocked
  • Owners who want to keep farming until development

Options are the usual way to bring larger sites forward. They let us invest in planning while you keep ownership and the use of your land.

The terms that matter

Option fee

A payment on signing, which you usually keep even if the option isn't exercised.

Minimum price

A floor that protects you if values fall.

Term

How long we have to secure permission and exercise the option.

Exercise triggers

What has to happen before we can buy.

From first call to completion

  1. Send us the address

    A postcode, a plan or a what3words location is enough to start.

  2. We do the homework

    We read the title and planning record and check flood risk and access.

  3. You get a written offer

    With the main figures behind it, so your adviser can check it.

  4. The legal work

    Your solicitor and ours handle the contract through to completion.

What England's rules mean for your land

Planning framework

Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.

Section 106 and CIL

Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.

Awkward details we deal with

You want to be sure we'll actually pursue planning

Agreements can include obligations to use reasonable endeavours and set milestones.

You'd like your advisers' costs covered

Many option agreements include a contribution to the landowner's legal and agent costs. We'll tell you if ours does.

Useful to send us

  • A rough size, in acres or hectares
  • A plan, or a screenshot from an online map
  • Any planning applications or letters
  • How soon you'd ideally like to sell

Questions from landowners in Gloucestershire

How is the price set?

Usually as a percentage of the land's market value once permission is granted, minus agreed costs, with a minimum price. The percentage and deductions are negotiated.

How long do options last?

It varies with the site. Several years is typical for land needing local plan allocation, often with extension rights.

What's the difference between an option and a promotion agreement?

Under an option the buyer has the right to buy the land. Under a promotion agreement a promoter gets permission and then sells the land on the open market, taking a share of the proceeds. We offer options, not promotion agreements.

Do you buy land in Gloucestershire?

Yes. We consider land across Gloucestershire, from Gloucester to the smaller towns and villages. Whether we can make an offer depends on the land itself, and we'll tell you either way.

Find out what we'd pay for your land in Gloucestershire

Send the postcode and a rough size and we'll come back with a straight answer.