Sell strategic land and large sites in Swindon
If you own land around Swindon and want a straight answer about it, we'll tell you whether we can buy it, on what terms, and what the offer is based on.
Strategic land is a larger site, usually several acres or more, whose development depends on being allocated in a local plan or winning a major planning permission. Because that can take years, strategic land is usually sold on an option or a conditional contract rather than outright.
- Free appraisal and written offer
- No pressure to decide
- Independent advice encouraged
Selling land near Swindon?
We'll check the title and planning, then call you.
Where Swindon sits
The land we're most interested in near Swindon sits on the edge of the built-up area or in the villages towards Calne (13 miles) and Cirencester (14 miles).
| Town | Swindon |
|---|---|
| County | Wiltshire |
| Country | England |
| Postcode district | SN1 |
| OS grid square | SU18 |
| Nearest towns we cover | Calne (13 mi), Cirencester (14 mi), Wantage (15 mi) |
| Planning system | National Planning Policy Framework and local plan |
| Ways to sell | Outright, subject to planning, option or joint venture |
Land we're keen to see around Swindon
- Land being considered in a local plan review
- Holdings in a single ownership, or neighbours willing to work together
- Sites close to schools, shops and public transport
- Land where a phased scheme could start on a smaller first phase
If you own a large block of land next to a town, the right partner and the right agreement matter more than a fast headline price. We explain each structure and what it means for you.
The things that move our offer
Local plan timing
A site that can be put forward at the next plan review has a clearer route to permission.
Price mechanism
Options and conditional contracts usually pay a share of market value at the time permission is granted.
Term length
Longer agreements give more time for planning but tie up your land for longer.
Phasing
Large sites are often bought in phases, with payments staged to match.
Choosing how to sell
Outright purchase
Rare on unallocated strategic land, but possible at a risk-adjusted price.
Subject-to-planning sale
A fixed or formula price paid once an acceptable permission is granted.
Option agreements
The usual route: an option fee now and a price based on market value later.
Joint ventures
Lets you share in the development value if you can wait for it.
From first call to completion
Send us the address
A postcode, a plan or a what3words location is enough to start.
We do the homework
We read the title and planning record and check flood risk and access.
You get a written offer
With the main figures behind it, so your adviser can check it.
The legal work
Your solicitor and ours handle the contract through to completion.
Planning and legal points for land in Wiltshire
Planning framework
Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.
Section 106 and CIL
Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.
Farm tenancies
Agricultural Holdings Act tenancies and farm business tenancies have their own notice and compensation rules, which affect when land can be developed.
Common problems, and how we handle them
Several family members own the land
We can work with all owners and their advisers, and agreements can set out how payments are split.
You are worried about being tied up for years
We agree a term with clear milestones, so the agreement can end if planning stalls.
Useful to send us
- A plan, or a screenshot from an online map
- Details of any tenants or grazing agreements
- Photos of the land and its access
- How soon you'd ideally like to sell
What people ask us about strategic land
How is the price worked out on an option?
Most options set the price as a percentage of market value once permission is granted, less agreed deductions, with a minimum price to protect you. We explain every deduction before you sign.
Do I pay for planning on strategic land?
Normally not. Under an option or conditional contract the buyer funds planning and technical work, and recovers those costs from the land price only if the agreement allows it.
Can I farm the land while planning is pursued?
Usually, yes. Agreements normally let you keep using the land until the buyer needs it.
How do I get an offer for land in Swindon?
Use the form on this page or call 0800 088 6248. Tell us the postcode, the rough size and anything you know about planning, and we'll come back to you.
Nearby towns
Other land types and routes
- Development land
- Land with planning permission
- Land without planning permission
- Green belt and grey belt land
- Land for affordable homes
- Farmland and agricultural land
- Paddocks and equestrian land
- Barns and rural buildings
- Building plots
- Garden land and backland
- Infill plots and gap sites
- Small sites
- Garage sites
- Brownfield land
- Redundant commercial and industrial land
- Inherited and probate land
- Landlocked land and access problems
- Outright purchase
- Subject-to-planning sale
- Option agreements
- Joint ventures
- All land in Swindon
- Large strategic sites in Wiltshire
Ready to talk about your land in Swindon?
Send the postcode and a rough size. We'll check the title and planning position and come back to you.