Sell strategic land and large sites in Wiltshire
Owners of strategic land in Wiltshire can sell directly to us, whether the land is near Swindon, Salisbury and Trowbridge or in the villages between.
Strategic land is a long game. We set out the planning route, who pays for what, and how the final price is worked out before you commit to anything.
- Free appraisal and written offer
- No commission: we're the buyer
- Independent advice encouraged
Get an offer for land in Wiltshire
Send the postcode and a rough size.
Large strategic sites in Wiltshire at a glance
Salisbury Plain, the Cotswolds, North Wessex Downs and Cranborne Chase, with growth around Swindon, Chippenham, Trowbridge and Salisbury.
| County | Wiltshire |
|---|---|
| Country | England |
| Towns we cover here | 10 |
| Main town | Swindon |
| Example postcode districts | BA12, BA13, BA14, SN1, SN10 |
| Planning system | National Planning Policy Framework and local plan |

What makes strategic land in Wiltshire worth an offer
- Blocks of land of several acres on the edge of towns and larger villages
- Sites that can be reached from a main road or a new junction
- Land being considered in a local plan review
- Holdings in a single ownership, or neighbours willing to work together
- Sites close to schools, shops and public transport
Large sites on the edge of towns are where much of the country's new housing ends up. Getting there takes local plan promotion, technical studies and patience, and the deal needs to reflect that.
What decides the value of strategic land in Wiltshire
Local plan timing
A site that can be put forward at the next plan review has a clearer route to permission.
Landowner collaboration
Neighbouring owners agreeing to work together can unlock access and better layouts.
Price mechanism
Options and conditional contracts usually pay a share of market value at the time permission is granted.
Phasing
Large sites are often bought in phases, with payments staged to match.
Four routes to a sale
If you own a large block of land next to a town, the right partner and the right agreement matter more than a fast headline price. We explain each structure and what it means for you.
Outright purchase
Rare on unallocated strategic land, but possible at a risk-adjusted price.
Subject-to-planning sale
A fixed or formula price paid once an acceptable permission is granted.
Option agreements
The usual route: an option fee now and a price based on market value later.
Joint ventures
Lets you share in the development value if you can wait for it.
From first call to completion
Send us the address
A postcode, a plan or a what3words location is enough to start.
We check it properly
Title, planning history, access, flood maps and local policy.
You get a written offer
With the main figures behind it, so your adviser can check it.
The legal work
Your solicitor and ours handle the contract through to completion.
Planning and legal points for land in Wiltshire
Planning framework
Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.
Green belt and grey belt
Green belt land is protected from inappropriate development. National policy in England also recognises 'grey belt': green belt land that doesn't strongly contribute to key green belt purposes, where housing can be acceptable if further tests are met.
Section 106 and CIL
Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.
Farm tenancies
Agricultural Holdings Act tenancies and farm business tenancies have their own notice and compensation rules, which affect when land can be developed.
Awkward details we deal with
The land is farmed by a tenant
Tenancies need managing before building can start. We look at notice periods and compensation early.
You are worried about being tied up for years
We agree a term with clear milestones, so the agreement can end if planning stalls.
Useful to send us
- The address or postcode
- A rough size, in acres or hectares
- Photos of the land and its access
- How soon you'd ideally like to sell
Your questions answered
How is the price worked out on an option?
Most options set the price as a percentage of market value once permission is granted, less agreed deductions, with a minimum price to protect you. We explain every deduction before you sign.
Do I pay for planning on strategic land?
Normally not. Under an option or conditional contract the buyer funds planning and technical work, and recovers those costs from the land price only if the agreement allows it.
Should I take independent advice?
Yes. Strategic land agreements are complex and you should have your own solicitor and, ideally, a land agent or surveyor. Some agreements contribute to those costs; we will say up front whether ours does.
Do you buy land in Wiltshire?
Yes. We consider land across Wiltshire, from Swindon to the smaller towns and villages. Whether we can make an offer depends on the land itself, and we'll tell you either way.
Large strategic sites by town in Wiltshire
Find out what we'd pay for your land in Wiltshire
Send the postcode and a rough size and we'll come back with a straight answer.