Land we buyWays to sellAreasGuidesAbout Contact Get an offer

Sell a small development site in Holloway

For owners of small development sites in and around Holloway, we offer four ways to sell, from a clean outright purchase to deals that pay more once planning is granted.

Government policy has repeatedly emphasised the role of small sites in housing supply. We'll check how your council's plan supports them.

  • No commission: we're the buyer
  • Figures explained, so you can check them
  • Independent advice encouraged

Tell us about your land

We'll check the title and planning, then call you.

Please enter your name.
Please enter a UK phone number.
Please enter a valid email address.
Please enter a postcode, or at least the first half.
Please tick the box so we can contact you.

Free and no obligation. We're the buyer, so there's no commission.

Where Holloway sits

The land we're most interested in near Holloway sits on the edge of the built-up area or in the villages towards Highbury (1 mile) and Archway (1 mile).

Land is scarce and mostly brownfield. The outer boroughs contain Metropolitan Green Belt and metropolitan open land, both closely protected.

TownHolloway
CountyGreater London
CountryEngland
Postcode districtN7
OS grid squareTQ38
Nearest towns we coverHighbury (1 mi), Archway (1 mi), Camden Town (1 mi)
Distance from central LondonAbout 3 miles north
Planning systemNational Planning Policy Framework and local plan
Ways to sellOutright, subject to planning, option or joint venture
Small grassy corner plot with mature trees at the end of a cul-de-sac of brick houses

Is your land near Holloway a good fit?

  • Land at the end of cul-de-sacs
  • Old yards, depots and lock-up sites
  • Sites with an existing permission for a small scheme
  • Land within a settlement boundary

A corner of land, an old yard or a large garden can make a small site for a few homes. We buy them, and our aim is to take them through planning to new homes.

How we arrive at a figure for land in Greater London

Number of homes

Each additional home a site can take adds value, if the layout works.

Access

A short private drive can serve a few homes; more need an adoptable road.

Trees and boundaries

Mature trees and hedges on small sites have a big effect on layout.

Build costs

Small sites cost more per home to build, which the land price reflects.

How a sale works

  1. Send us the address

    A postcode, a plan or a what3words location is enough to start.

  2. We check it properly

    Title, planning history, access, flood maps and local policy.

  3. You get a written offer

    With the main figures behind it, so your adviser can check it.

  4. The legal work

    Your solicitor and ours handle the contract through to completion.

What England's rules mean for your land

Planning framework

Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.

Biodiversity net gain

Under the Environment Act 2021, most developments in England must deliver at least a 10% gain in biodiversity. Since 6 August 2026, sites of 0.2 hectares or less are exempt unless priority habitat is affected.

Section 106 and CIL

Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.

Common problems, and how we handle them

The site is an awkward shape

Odd shapes often still work for a short terrace or a pair of homes. We test layouts before offering.

There's a protected tree

We design around it and allow for root protection areas.

Useful to send us

  • The address or postcode
  • A rough size, in acres or hectares
  • Details of any tenants or grazing agreements
  • Photos of the land and its access

Common questions

How do you value a small site?

We work out what the homes would sell for, then deduct build costs, fees, finance, planning costs and a profit margin. What's left is the land value.

Will you build the homes yourselves?

That's the aim of the land-to-homes work we're setting out to do: buying the land, getting permission and building the homes.

Can I see your appraisal?

We'll explain the main figures behind our offer so you can compare it with independent advice.

Do you buy land in Holloway?

Yes. We consider land in and around Holloway and across Greater London. Whether we can make an offer depends on the land itself, especially its access and planning prospects, and we'll tell you either way.

Find out what we'd pay for your land near Holloway

Send the postcode and a rough size. We'll check the title and planning position and come back to you.