Option agreements for land in Norwich
For owners in Norwich and the NR2 area, an option agreement is worth understanding before you talk to any buyer, including us.
An option agreement gives a buyer the right, but not the obligation, to buy land within a set period, usually once planning permission is obtained. The landowner receives an option fee up front and, if the option is exercised, a price normally based on market value with permission, less agreed deductions.
- Figures explained, so you can check them
- No pressure to decide
- Independent advice encouraged
Get an offer for land in Norwich
Free, no-obligation appraisal.
Where Norwich sits
Norwich (NR2) sits in OS grid square TG20, where it is the main town we cover. Sites between here and North Walsham or East Dereham are just as much of interest to us.
| Town | Norwich |
|---|---|
| County | Norfolk |
| Country | England |
| Postcode district | NR2 |
| OS grid square | TG20 |
| Nearest towns we cover | North Walsham (14 mi), Attleborough (14 mi), East Dereham (16 mi) |
| Planning system | National Planning Policy Framework and local plan |
| When you're paid | Option fee now, price when the option is exercised |
| Planning costs | Ours, sometimes recoverable from the price |

Who an option agreement works best for
- Owners happy to wait several years for a higher price
- Holdings where several owners need to work together
- Land needing access or infrastructure to be unlocked
- Owners who want to keep farming until development
Options are the usual way to bring larger sites forward. They let us invest in planning while you keep ownership and the use of your land.
The terms that matter
Option fee
A payment on signing, which you usually keep even if the option isn't exercised.
Purchase price
Often a percentage of market value with permission, less agreed costs.
Minimum price
A floor that protects you if values fall.
Term
How long we have to secure permission and exercise the option.
Land near Norwich that an option agreement suits
Large strategic sites in Norwich
The usual route: an option fee now and a price based on market value later.
Farmland and agricultural land in Norwich
Common for edge-of-town farmland promoted through the local plan.
Garden land and backland in Norwich
Useful when several neighbours' gardens are being assembled.
Landlocked land and access problems in Norwich
Useful while access is negotiated with neighbours.
How a sale works
Send us the address
A postcode, a plan or a what3words location is enough to start.
We check it properly
Title, planning history, access, flood maps and local policy.
We put an offer in writing
It shows how we got there. There's no obligation to accept.
The legal work
Your solicitor and ours handle the contract through to completion.
What England's rules mean for your land
Planning framework
Planning decisions in England follow the National Planning Policy Framework, revised in August 2026, and the local plan, prepared by the council or, in a national park, the park authority. Plans are reviewed periodically, which is when new housing sites are usually allocated.
Section 106 and CIL
Larger schemes often need a Section 106 agreement for affordable housing or contributions, and councils that have adopted the Community Infrastructure Levy charge it per square metre of new floorspace.
Awkward details we deal with
You're worried about the deductions
Ask for a clear list and a cap on what can be deducted. We'll explain each one.
You'd like your advisers' costs covered
Many option agreements include a contribution to the landowner's legal and agent costs. We'll tell you if ours does.
Useful to send us
- The address or postcode
- A rough size, in acres or hectares
- Your title number, if you know it
- Details of any tenants or grazing agreements
Questions from landowners near Norwich
How long do options last?
It varies with the site. Several years is typical for land needing local plan allocation, often with extension rights.
Can I sell to someone else during the option?
Not usually. The option binds the land, and it's normally registered against your title.
What's the difference between an option and a promotion agreement?
Under an option the buyer has the right to buy the land. Under a promotion agreement a promoter gets permission and then sells the land on the open market, taking a share of the proceeds. We offer options, not promotion agreements.
Can you visit land near Norwich?
Yes. Once we've looked at the title and planning position, we arrange a site visit if the land looks suitable. Send the address or postcode to start.
Option agreements near Norwich
Other land in Norwich
- Development land
- Land with planning permission
- Land without planning permission
- Large strategic sites
- Land for affordable homes
- Farmland and agricultural land
- Paddocks and equestrian land
- Barns and rural buildings
- Building plots
- Garden land and backland
- Infill plots and gap sites
- Small sites
- Garage sites
- Brownfield land
- Redundant commercial and industrial land
- Inherited and probate land
- Landlocked land and access problems
- Outright purchase
- Subject-to-planning sale
- Joint ventures
- All land in Norwich
- Option agreements in Norfolk
Find out what we'd pay for your land near Norwich
Call 0800 088 6248 or send the details. There's no obligation.